.jpeg)
HYGIENE QUEST
PHASE 4
Shifting towards communal, sustained handwashing while cementing Reckitt products as the leading standard across all schools.
DETTOL
HYGIENE QUEST
HEALTHIER SCHOOLS ECOSYSTEM
LEARNER HAND WASHING CAPACITY BUILDING
MAKING RECKITT PRODUCTS (DETTOL) NUMBER ONE USED PRODUCT IN UGANDA
TEACHER CAPACITY BUILDING
MAKE DETTOL MORE AFFORDABLE FOR HYGIENE QUEST SCHOOLS USING COMMUNAL CROWD FUNDING PLATFORM
TRACKING IMPACT VIA CHATBOT
THREE PRIORITIES. ONE HEALTHIER FUTURE.
Building a sustainable school hygiene ecosystem through products, community ownership and education.
Reduce Diarrhea related absenteeism in hygiene quest schools by 90%.
UGANDA-WIDE ADOPTION
Reduce donation dependence among hygiene quest schools by 98%
DIRECT SCHOOL SUPPORT
Improve teacher capacity on how to embed hygiene in their lesson plans by 95%
STUDENT + TEACHER TRAINING
THE GAP SHOWS UP IN 3 KEY AREAS
SCHOOLS
PUPILS
TEACHERS
90%
Lack materials for proper handwashing
26.6%
Primary school absenteeism is caused by hygiene related illness
81.3%
Lack knowledge on how to wash hands
49.5%
Lack knowledge on why to wash hands
77.2%
Lack the training to integrate hygiene into their daily lesson plans
Source: Dettol Hygiene Quest base line survey
Primary and pre-primary
schools reached
Handwashing facilities
constructed
Primary and pre-primary
children reached
Schools converted into Reckitt
products first time and recurring
customers
Diarrhea related absenteeism
Reduced by71.3%
Every school reached
Every child protected
A future made healthier
COMMERCIAL RETURN ON INVESTMENT
$160K
$140K
$120K
$100K
$80K
$60K
$40K
$20K
$0K
$99,000
$140,000
£210,000
£230,000
PHASE 1
PHASE 2
Reckitt
Keti AI
DONATE DIGITALLY
PRODUCTS WORTH 720,000
WILL BE PURCHASED THROUGH
OUR COMMUNITY CROWDFUNDING PORTAL
TEACHER CAPACITY
BUILDING
Enabling educators in all 1,500 schools to seamlessly
integrate hygiene modules into
standardized daily lesson plans
INSTRUCTIONAL
TOOLKITS
Distributing high impact educational
visual aids to all 1,500 classrooms to
standardize hygiene messaging
across the region
TRAIN LEARNERS
ON PROPER
HANDWASHING
1.5M will be trained on how to carry out
proper handwashing
STUDENT HYGIENE
CHAMPION
Launching peer to peer advocacy
teams in all 1,500 campuses to gamify
handwashing and normalize hygiene
routines
1,500
SCHOOLS
COMMERCIAL RETURNS WE EXPECT
TO GET IN THREE YEARS
SCHOOL ACTIVATION & REVENUE GROWTH
$ 200
per term /school
x 3
=
$ 600
annual revenue per school
1,200
schools
=
$ 720,000
annual recurring revenue
WE ARE TO ADOPT NEW PRODUCT AFFORDABILITY
“DONATE TO YOUR SCHOOL”
Community led support ensuring continuous
soap availability
PARENT GUIDED PURCHASE
Integrated school home hygiene kits
DIRECT SALES
Bulk procurement by school administration
PHASE 4: PROPOSED BUDGET
YEAR 1
£160,000Financial requirement (GBP)
YEAR 2
£180,000Financial requirement (GBP)
YEAR 3
£200,000Financial requirement (GBP)
TOTAL 3 YEAR INVESTMENT
£540,000GBP